Lead Qualification – Resolving the conflict between sales and marketing

Posted by on Aug 24, 2009 in B2B Sales Process, Evolving Enterprises, Featured, Sales Activity Management | 6 comments Product designers learned years ago that they’d save time and money if they consulted with their colleagues in manufacturing rather than just throwing new designs over the wall. The two functions realized it wasn’t enough to just coexist—not when they could work together to create value for the company and for customers. You’d think that marketing and sales teams, whose work is also...
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Netflix – Freedom and Responsibility Culture

Posted by on Aug 7, 2009 in Employee Engagement, Evolving Enterprises | 0 comments Netflix’ internal presentation on Freedom and Responsibility for employees is a great reference for how evolving enterprises can set policies for employee engagement. This could be a good guideline for Reach1to1′s own policies. [Found via...
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