Lead Nurturing
Lead nurturing v0.21 – Presentation Transcript lead nurturing – why – how – who – e.g. lead nurturing – why more leads < good leads good leads > few leads conflict! – maximize number of leads v/s maximize quality of leads resolving the conflict! more leads -> lead nurturing funnel -> good leads -> sales funnel lead nurturing – how process lead nurturing funnel = unknown individuals -> identified leads -> qualified...
Read MoreWeb Content Strategy – How to Plan for, Create and Publish Online Content for Maximum ROI
Joe Pulizzi, a thought leader, speaker, writer and evangelist for content marketing, is founder and chief content officer for Junta42, a content marketing/custom publishing community search engine and resource, helping businesses of all sizes learn how to create valuable, relevant and compelling content. Joe has authored several useful resources, including a free eBook and several articles on his blog. His presentation titled Web Content Strategy – How to Plan for, Create and Publish...
Read MoreLeveraging the Web – How to get your web site to work for you!
A presentation made to a group of enterpreneurs to highlight the steps Transcript: Leveraging the Web A presentation by Reach1to1 Technologies (P) Ltd. Web Site Strategy Target Audience ● Business Objectives ● Design Requirements ● Content Management ● Site Promotion ● Performance Measurement ● Site Examples ● Questions & Answers Target Audience General public ● Visitors with service-able requirements ● Visitors with current requirements ● Current customers ●...
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